This year included shake-ups and shifts at a major mobile hardware vendor, big names trying out new mobile management products, continued consolidation in the enterprise mobile management space and an influx of companies trying for a piece of the consumer-originated file-sharing and cloud storage market.
We also saw the role of IT change as mobility proliferates, the consumer-savvy Apple Inc. acknowledge the needs of the enterprise and Microsoft take a more humble approach to enterprise mobility.
People have said they thought 2013 would be the breakout year for mobility, but it really still hasn’t happened.- Eric Klein, senior mobile analyst, VDC Research.
Enterprise mobility in 2014
Because of the demand for consumer devices, applications and software in the mobile enterprise, IT has slowly loosened its grip on the control of what employees can use. This has given more power to the end user than ever before.
But what about network security? How do you keep business data separate from personal data on hardware in an ever-increasing bring your own device (BYOD) landscape? How does the enterprise plan to widen its usage of applications on such devices?
We asked several mobile experts and industry vendors to share their predictions for the leading trends in consumerization and enterprise mobility in 2014. Here’s what they had to say:
Maribel Lopez, enterprise mobility consultant, Lopez Research
“I think businesses are going to start really … talking about doing more things with devices. Before, it was just about email, calendar and two or three other apps. Now they’re saying, ‘I need to get hundreds of apps out in the coming year.’ ‘Hundreds’ is a pretty darn big number. So how do you prioritize that, to get apps out in a meaningful way, not five or 10, but dozens or hundreds?”
She believes Mobile Backend as a service (MBaaS) will be the next big thing.
“MBaas will be the BYOD of 2014. If you’re really serious about apps, you need to integrate it with your back-end system. It’s another platform layer. This stuff isn’t sexy, but it’s necessary.”
Eric Klein, senior mobile analyst, VDC Research Group Inc.
“People have said they thought 2013 would be the breakout year for enterprise mobility, but it really still hasn’t happened. We haven’t seen the mass adoption, especially of apps, in the market. … We’re coming out of a tough economic period. IT budgets were locked down for a while, and now they’re starting to open up again. … For innovation on platforms, there isn’t that much further to go than lighter, faster. They can’t go much further than they have on the resolution side — I think the ruggedized space as an area for advancement for sure.”
Phillip Redman, vice president of mobile solutions and strategy, Citrix Systems Inc.
“The enterprise is figuring out how to take mobile to next level. … There was a stage where the most common apps were on the app store, but they were not designed for business. Things like Evernote, GoodReader, Dropbox; these were not enterprise class. They were consumer apps to store things in and there was not really much else out there.
“User experience was a huge area; take iOS email, for example. It’s great for the consumer, but to scale it for business, that’s not really what it was designed for, but you have to use it. What’s happened is all these companies saw adoption of more applications and want to know how they can create enterprise-class applications.”
Kenji Obata, founder and CEO, Spoon.net
“We’ve seen it and we’ve heard it from our customers: Mobile is where virtualization was five years ago. I wouldn’t say 2013 was the year where people would bring BYOD into their organization, but it’s when BYOD became inevitable. It’s safe to say that the consensus from CIOs in the IT crowd and in the vendor side is that BYOD and mobile access is 100% going to happen. The question is who is going to come out with the best solution for application virtualization and security management.”
Benjamin Robbins, mobile analyst and principal, Palador Inc.
“You’re starting to see a conversation about adaptability and flexibility. There are more and more companies providing mobile administration coming on every day. We’re going to be seeing more with wearables, the ‘Internet of Things,’ sensors in devices, so adaptability and flexibility really ought to have a very important place. … Companies [that] aren’t technical really are going to feel the pain. Companies that are adaptable and can handle the continued explosion of mobile technology are going to succeed.”