Enterprises that are not yet ready to adopt a mobile-first strategy perhaps should rethink their position. Employees are less tethered to their desks than ever. That’s due in part to shifting lifestyles and other personal reasons. Also, it’s because companies know it is far more productive for employees to be out and about in the field, while still connected via a mobile device.
A growing number of consumers are becoming mobile-first or even mobile-only, so why not businesses? Granted, it is hard to image the company whose computing power and data could be accessed and manipulated only through a mobile device. However, a company that gives mobile the same status and resources as its other IT initiatives? That is a little easier to envision. The bad news is, such companies are still in the minority. The good news: In small increments, that is changing.
Still Not First
Separate figures from IDC, reported earlier this month by survey sponsor Kony, show just how far enterprises must go on their mobile journeys.
Of the more than 400 IT decision-makers surveyed, only 16 percent have implemented mobile-first enterprise strategies, the survey found.
Here, too, digging behind the responses yields interesting insights: High costs or lack of resources are not why so few companies are adopting mobile-first strategies. Now companies’ concerns are with security and compliance, and with integrating mobile platforms to existing databases.
They are valid concerns, and they represent an important shift: It is not that companies are staring blankly when mobile-first is posed as a strategy. They are well aware of it, but have additional concerns that must be addressed, the report indicates.
The Productivity Factor
The market eventually will come to the rescue and offer solutions for these problems. Once that happens, mobile-first strategies will be far more common, and companies that haven’t considered adopting them will be forced to do so for competitive reasons — namely, the increase in productivity that mobility delivers.
Employees are less tethered to their desks than ever. That’s due in part to shifting lifestyles and other personal reasons. Also, it’s because companies know it is far more productive for employees to be out and about in the field, while still connected via a mobile device.
For that reason alone, a mobile-first enterprise era is coming — probably even faster than many realise. Read more on how Mobien is helping enterprises to roll out a fail safe and scalable enterprise mobile strategy, here.
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