Study shows it could be as much as $7.50 per dollar spent
The return on investment for content management systems in the enterprise is an average of $7.50 for every dollar spent–up 23 percent from 2012. That’s the word from a report just published by Nucleus Research.
The analytics company attributes the rise in ROI to several factors, including the availability of low-cost, cloud-based ECM apps and competitive pricing among vendors. The emergence of more useful ECM technology hasn’t hurt either.
“ECM has come a long way from the costly, consulting-intensive deployments of the late 1990s,” said Rebecca Wettemann, VP at Nucleus Research. “With more sophisticated and demanding buyers and advances in application delivery and breadth of benefit, companies are simply getting more from their ECM investments.”
So what do these numbers mean if you’re trying to convince the board that you need a new or improved ECM? That depends.
The report itself is behind a paywall, but Nucleus says, “the study analyzes the actual costs and benefits of Nucleus published case studies on individual companies’ ECM deployments.” You can run into the next board meeting with the stats Nucleus has to offer, or you can do a deep dive into your own ROI by crunching some numbers yourself.
If you need a starting point, check out the ROI Guide for ECM that Ramsey County, MN contributed to content management software vendor Laserfiche’s website. It’ll help you nail down various costs associated with ECM implementation and use. It also encourages you to take a look at some things that are less quantifiable but clearly beneficial, like better team collaboration and a reduced carbon footprint.
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